What is HELOA?

Code of Practice

The HELOA Code of Practice demonstrates our commitment to quality information and advice.

All individual members of HELOA undertake to:

  • Maintain a high standard of professionalism in their work
  • Keep abreast of the trends and developments in Higher Education
  • Offer information, advice and guidance effectively and with integrity to assist potential applicants in making informed choices of course and institution
  • Normally be willing to provide institutional information on such aspects as: range of courses and their content, structure, teaching and assessment methods; normal entry requirements and application procedures; applications and admissions statistics for previous years; advice for students with special needs; career opportunities and typical first job destination data for recent graduates; types, location, facilities and costs of accommodation both owned by the institution and in the private sector; range of student support facilities; range of student social and sporting facilities; any alternative sources of independent information about the Institution.
  • Use promotional materials which are believed to provide a balanced view of the institution, the courses offered and the facilities
  • Provide advice free of charge to all enquirers
  • Only attend Higher Education conventions and other events in the United Kingdom where visitors can attend free of charge and no direct charge is imposed on institutions who are members of HELOA to participate